http://www.msnbc.msn.com/id/39535882/ns/business-going_green/
Many companies try to get the consumers attention and approval by being "eco friendly". The new Green Guides was released Wednesday, with recommendations for when to use words like "degradable" and "carbon offset," in advertisements and packaging, and warnings about using certifications and seals of approval that send misleading messages. The last update to the Green Guide, which companies use to decide if their product can be called eco friendly was in 1998. It has recently been revised so that generic terms like "environmentally friendly" cannot be used and companies are required to be more specific. The new Green Guide also says that companies will need "competent and reliable scientific evidence" for their claims of eco friendly products. While following the Green Guide is not a law.. there are many companies undergoing law suits for false claims on their products.
I think putting a specific label on items is very important. I don't think that it is fair for people to be tricked into buying one thing when half of it a lie. Many people are very serious about being eco-friendly and if they label is not all the way true they are buying a product that they really did not want. That is not fair. They need to put strict rules into this because this is a big form of false advertisement.
ReplyDeleteI agree with Sydney. Being more specific is definitely important if you are going to be buying something. Just saying a product is environmentally friendly or "green" is too vague. Having scientific evidence of being "green" is def. a great idea because it will help stop false advertising in other products.
ReplyDeleteI agree. I wish more products would be specific on how efficient they are and how they could help the environment. This way we could get a general idea on how beneficiary a product is.
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