BMW,
Hedging Bets on Electric, Stresses Fuel Efficiency
Next week the Paris
motor show will occur and all of the big auto manufacturers will gather showing
off their new models and features for this upcoming year. Gasoline and diesel cars and trucks seem to
be fully in style with little talk about the electric cars which are clearly
the innovation of the future. The
European car industry is in a crisis with sales of battery powered vehicles
becoming disappointing. Automakers are
spending less time talking about futuristic visions and ideas. They are instead
pushing their ability in cutting emissions and raising mileage. This is how the auto companies have been
thinking and working for years and it is time for a major change. They need to
change their focus just like the innovator BMW has in recent years including
this year with the release of the i3 electric car. BMW has been one of the
biggest innovators in the making of electric vehicles and has been
re-emphasizing its more conventional technology. They say the new i3 will save
the planet with new features like the eco three cylinder engine, carbon fiber
body and chassis, and computer technology to help reduce the energy used.
Reporters and testers said even though the car is electric, it still has the
sleek and fast capability as well as the interior and exterior luxury in which
BMW is known for. I think that BMW is making the right choice and doing the
right thing by creating electric cars and pushing them into the market. This is one of the many large solutions to
stop global warming and keep emissions from entering our atmosphere. Barriers to the solution are the reaction
from people who don’t really see that many electric cars on the road and that
don’t feel like they need them or that one makes a difference. My opinion is
that all modern auto manufactures need to work on producing electric and
ecofriendly vehicles. They need to
spread them into the market and convince people about their significance.
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